Kim Kardashian owns multiple businesses that have generated massive success and revenue. One of her most successful ventures is KKW Beauty, a cosmetics brand that she launched in 2017. The brand offers a wide range of beauty products, including lipsticks, eyeshadows, fragrances, and more, which have gained popularity from her millions of followers worldwide. Additionally, she owns Skims, a shapewear and lounge wear line that she founded in 2019, which has proved to be another lucrative venture for the celebrity.
Kim Kardashian is a well-known public figure and entrepreneur who has been in the limelight for years. It might come as no surprise that she is a successful businesswoman who owns several businesses.
Here are some of Kim Kardashian’s notable businesses:
KKW Beauty
KKW Beauty is a cosmetics brand that was launched by Kim Kardashian in 2017. The brand initially started with contour kits and later expanded to include other makeup products like eyeshadows, lipsticks, and fragrances. According to Forbes, KKW Beauty was valued at $1 billion in 2021.
SKIMS
SKIMS is a shapewear and loungewear brand that was launched by Kim Kardashian in 2019. The brand primarily focuses on body-positive, inclusive, and comfortable wear that provides a flattering silhouette to the body. The brand’s popularity surged during the pandemic as more people stayed at home in comfortable clothes. According to Forbes, SKIMS was valued at $1.6 billion in 2021.
KKW Fragrance
KKW Fragrance is a branch of the KKW empire that primarily focuses on fragrances created by Kim Kardashian. The brand launched in 2017 and continues to release new perfumes, with each fragrance inspired by Kardashian’s personal experiences.
Kardashian Kloset
Kardashian Kloset is an online platform that allows Kardashian-Jenner fans to shop their favorite looks and outfits from their closets. The site features pre-owned clothing and accessories from the Kardashian-Jenner clan. Kardashian Kloset aims to enable customers to own a piece of fashion history while promoting sustainable shopping practices.
While these are some of Kim Kardashian’s most notable businesses, she also owns other ventures. The above ventures alone generate billions of dollars, and Kim Kardashian’s entrepreneurial skills have played a significant role in building her empire.
Kardashian Beauty
Kim Kardashian is no stranger to the beauty industry and has several successful ventures under her belt. One of her most notable ventures is the Kardashian Beauty line.
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Kardashian Beauty is a makeup line that includes a range of products from lipsticks and eyeshadows to brushes and tools. The line was created in collaboration with Kourtney Kardashian and Khloé Kardashian in 2013. The brand was originally known as Khroma Beauty, but due to a trademark dispute, the name was changed to Kardashian Beauty.
The cosmetics in the Kardashian Beauty line range from $8 to $16. The brand is known for offering quality makeup products at affordable prices. Kardashian Beauty’s packaging features sleek black and white designs with bold pops of color. The brand has received positive reviews for its pigmented formulas and long-lasting wear.
One of the most popular products from the Kardashian Beauty line is the Intimate Spotlight highlighter. This cream highlighter can be used on the cheekbones, brow bone, and cupid’s bow to add a luminous glow to the skin. Another cult-favorite product is the Au Naturel lip set, which includes three nude lipsticks that are perfect for any skin tone.
Kardashian Beauty’s social media presence has played a significant role in the brand’s success. The brand has over 3 million followers on Instagram, and their products are frequently featured in beauty tutorials and makeup reviews on YouTube.
While Kardashian Beauty has faced some controversy, such as accusations of copying other makeup brands’ designs, the line continues to be a go-to choice for many beauty enthusiasts.
Kimoji App
Kim Kardashian’s Kimoji app was launched in 2015 and quickly became a viral sensation. The app offers an extensive library of over 500 Kimojis that feature Kim’s signature style, including crying face, butt, heart-shaped donuts, and many other eye-catching designs that users can add to their texts and social media posts. The Kimoji app also offers a suite of GIFs and various wallpapers for the iPhone.
Within hours of its debut, the Kimoji app was downloaded so many times that it completely crashed Apple’s App Store. The following day, the app reached the top position in the app store, where it remained for several weeks. According to Forbes, Kimoji generated $1 million per minute during its initial launch weekend. In less than a week, the app managed to claw in $1.6 million.
As of now, the Kimoji app is no longer on sale. However, users who already might have downloaded it can still access the app. Fans and users of the Kimoji app can also find many of Kim’s original designs on her website, which also offers Kim Kardashian-inspired products, such as shirts, phone cases, hats, and more.
The Kimoji app’s success demonstrates that Kim has reached new heights when it comes to business and branding. Her ability to leverage her fame, style, and creativity to create a popular product that appeals to a broad audience has made her an inspiration to aspiring entrepreneurs worldwide. Despite criticism and backlash from some quarters, the Kimoji app remains one of the most successful business ventures to date, cementing Kim Kardashian’s place in the pantheon of pop culture icons.
KKW Beauty: Kim Kardashian’s Makeup and Skincare Line
Kim Kardashian’s beauty line, KKW Beauty, launched in June 2017, starting with a selection of contouring and highlighting products. That same year, Kardashian announced that she would also be launching a fragrance line. Since then, KKW Beauty has expanded its offerings to include a wide range of makeup and skincare products.
KKW Beauty prides itself on low prices and simple packaging. However, the products have received mixed reviews from customers and beauty bloggers, with some praising the quality and others criticizing the lack of innovation and originality.
Despite the mixed reviews, KKW Beauty has seen significant success. In 2020, the company was valued at $1 billion after Coty Inc. acquired a 20% stake in the brand. This makes Kardashian one of the wealthiest self-made women in the world.
Today, KKW Beauty’s product offerings include a range of foundations, concealer kits, eyeshadows, lipsticks, lip liners, and more. The skincare line features facial cleansers, toners, moisturizers, and serums.
KKW Beauty is available on the brand’s website and at select retailers, including Ulta Beauty and Sephora. With Kardashian’s massive social media following, KKW Beauty has also leveraged influencer marketing to promote its products and reach a wider audience.
Here are some key facts about KKW Beauty:
- KKW Beauty launched in 2017 with contouring and highlighting products.
- The brand has since expanded to include makeup and skincare products.
- KKW Beauty emphasizes low prices and simple packaging.
- Products are available on the brand’s website and at select retailers.
- In 2020, KKW Beauty was valued at $1 billion after Coty Inc. acquired a 20% stake in the brand.
Skims – A Comfortable Solution for Shapewear
Skims is a shapewear brand that was founded by Kim Kardashian in 2019. The brand’s mission is to create comfortable, supportive undergarments that can be worn by women of all shapes and sizes. Unlike traditional shapewear, Skims is designed to be breathable and flexible, providing support without restricting movement.
Skims offers a wide range of products, including bras, bodysuits, leggings, shorts, and more. All of their products are made with high-quality materials that are designed to last. According to the brand’s website, Skims uses “premium fabrics that smooth, sculpt, and shape your body.”
In addition to the quality of their products, another reason why Skims has become so popular is their commitment to inclusivity. The brand offers a diverse range of sizes, from XXS to 5X, allowing women of all shapes and sizes to find the perfect fit. Skims also offers a variety of shades to match different skin tones.
Skims has been wildly successful since its launch, with products regularly selling out within minutes of being released. According to Forbes, the brand is worth over $1 billion. In addition to selling directly to consumers through their website, Skims has also partnered with retailers like Nordstrom to expand their reach.
Overall, Skims has revolutionized the shapewear industry by offering a comfortable, inclusive solution that caters to women of all sizes. The brand’s success is a testament to the power of listening to consumers and creating products that meet their needs.
The Kim Kardashian West Collection is a fashion line owned by Kim Kardashian, an American media personality, entrepreneur, and reality television star. The collection features a range of women’s clothing and accessories including athleisure, lingerie, and shapewear.
Some of the popular items in the Kim Kardashian West Collection include the Skims Cozy Knit Robe, the Skims Sleep Set, and the Skims Seamless Face Masks. The collection is known for its high-quality fabric, innovative design, and inclusivity of all body types.
The Skims Cozy Knit Robe is made from ultra-soft boucle yarn and has a relaxed fit. It also features a shawl collar and detachable belt. The Skims Sleep Set is made from ultra-soft brushed jersey fabric and includes a sleep top and shorts. The set comes in a variety of colors and sizes ranging from XXS to 5X.
The Skims Seamless Face Masks are made from breathable technical fabric and have a seamless design that offers a comfortable fit. The masks are reusable and come in a pack of five.
In addition to the Skims line, the Kim Kardashian West Collection also includes her KKW Beauty and KKW Fragrance lines. The KKW Beauty line includes makeup products such as lipsticks, eyeshadow palettes, and contour kits. The KKW Fragrance line includes a variety of perfumes and fragrances.
Overall, the Kim Kardashian West Collection is a successful and influential fashion line that has gained a loyal fan base. The collection is known for its inclusivity and high-quality products that cater to a diverse range of women.
Good American is a fashion brand founded by American businesswoman Emma Grede and television personality Kim Kardashian. The company was launched in 2016 with a mission to provide inclusive clothing for women of all sizes, with a focus on body positivity and self-confidence.
Good American offers a range of denim, activewear, dresses, and other fashion items, all designed to flatter a wide variety of body types. The brand is committed to creating high-quality products that are both stylish and comfortable, with an emphasis on sustainability and ethical manufacturing practices.
Since its launch, Good American has become a popular and highly successful brand, garnering praise for its inclusive sizing and commitment to diversity. In 2019, the company reported over $100 million in revenue, setting a new record for the fastest-growing denim brand in history.
One of the key factors behind Good American’s success has been its use of social media marketing. The company frequently collaborates with influencers and celebrities to promote its products, and has developed a loyal following on platforms like Instagram and TikTok.
Despite the challenges posed by the COVID-19 pandemic, Good American has continued to thrive, with plans to expand its product line and reach new audiences in the coming years. With its commitment to body positivity, sustainability, and inclusive fashion, Good American is poised to be a major player in the fashion industry for years to come.
Year | Revenue |
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2019 | Over $100 million |
In conclusion, Kim Kardashian West is a multifaceted businesswoman with a diverse portfolio of companies and ventures. From her successful mobile game app to her shapewear line, Kim has demonstrated her ability to thrive in various industries.
Some of her businesses, such as KKW Beauty and Skims, focus on the beauty and fashion industry, while others, like Kimoji, cater to a more diverse market. KKW Fragrance has also been a successful venture, with its wide range of fragrances and innovative packaging.
Kim’s business ventures have not only generated significant revenue but have also created job opportunities for many individuals. Her various companies employ hundreds of people and have contributed to the growth of the economy.
As a social media influencer, Kim has harnessed the power of her platforms to promote her businesses and has established herself as a prominent figure in the business world. Through strategic partnerships and collaborations, Kim has continued to expand her brand while maintaining a strong sense of professionalism and authenticity.
Overall, Kim Kardashian West’s entrepreneurship journey is a testament to the benefits of hard work, dedication, and perseverance. Her businesses showcase her creativity and commitment to excellence, and it will be exciting to see what innovative ventures she has in store for the future.